Key Takeaways

• Led the full website design and build for The Jump Digital to support a complete brand relaunch.

• Designed a modern, conversion-focused site that clearly communicated value and improved user journeys.

• Delivered a Google Ads strategy to drive immediate visibility and lead generation post-launch.

• Aligned web design and paid media to ensure the new brand launched with momentum, not downtime.

The Challenge

The Jump Digital were undergoing a brand relaunch and needed their website to reflect a more confident, polished, and growth-driven identity.

Their existing site no longer aligned with where the business was heading. It lacked clarity, strong positioning, and clear conversion paths — making it difficult to turn traffic into enquiries.

At the same time, a relaunch brings risk. Organic visibility takes time to rebuild, and The Jump Digital wanted to ensure immediate demand and lead flow while the new site gained traction.

The challenge was twofold:

• Design and launch a brand-new website that accurately represented the business and converted users effectively.

• Implement a Google Ads strategy that could deliver instant visibility and growth from day one.

Our Approach

Website Design & Brand Relaunch

The website was treated as the foundation of the entire relaunch. We worked closely with The Jump Digital to design a site that clearly communicated:

• Who they are

• What they offer

• Why clients should choose them

The new site focused heavily on clarity, structure, and conversion, with:

• Clean, modern design aligned to the refreshed brand

• Clear service positioning and messaging

• Improved navigation and user journeys

• Strategic calls to action designed to drive enquiries

Every design decision was made with performance in mind — ensuring the site wasn’t just visually strong, but commercially effective.

Google Ads for Immediate Growth

Alongside the website launch, we developed a Google Ads strategy to support the relaunch with immediate demand.

Campaigns were structured to:

• Capture high-intent searches related to The Jump Digital’s core services

• Drive qualified traffic directly to the new website

• Generate early leads while organic performance rebuilt

This ensured the new brand didn’t launch quietly. Instead, paid media provided instant visibility, validated messaging, and helped convert interest into real business opportunities from the outset.

Results

• A brand-new website that clearly reflected The Jump Digital’s repositioning and long-term ambitions.

• Improved user journeys and stronger on-site conversion potential from launch.

• Google Ads delivered immediate traffic and lead generation, supporting early-stage growth.

• A joined-up digital foundation where web design and PPC worked together to support the relaunch.

The result was a confident, high-impact relaunch backed by a website and paid strategy built for scale.

Client Feedback

“The new website completely changed how we present ourselves as a business. The design, structure, and messaging finally reflect where we’re heading, and the Google Ads strategy meant we saw results straight away after launch.”

Call to Action

If you’re planning a brand relaunch, need a high-performing website, or want paid media that delivers results from day one, we can help.

Get in touch with Sandfold Studio to see how we design websites — and growth strategies — that make launches count.